Sample clocks for fundraising with the new Morning Edition

Editor note:  This is a companion piece to an earlier post about fundraising with the new clocks.

It may be shocking to realize that the new newsmagazine clocks for NPR start on Monday.   While many stations are busy planning their regular schedules with the new clock, it won't be long before you'll have to figure out your fundraising clock with the new format. 

Since Morning Edition is the most changed of the clocks, Greater Public's Jay Clayton put together a few sample approaches for how you can pitch during Morning Edition after the clock change.   Both of these examples try to get 20 minutes of pitching an hour spread out into four breaks.  You can use these as you create your own fundraising clocks for Morning Edition. 

Here are the two examples:

FOR STATIONS THAT DON'T TIME-SHIFT

NPR news             01-04
Station news           04-7:30
NPR A seg            07:30-12
Pitch 1                   12-19
Newscast               19-20:30
Station news          20:30-22:50
NPR B seg             22:50-27
Pitch 2                    27-33:35
NPR C seg              33:35-41
Pitch 3                    41-45:35
NPR D seg             45:35-49:35
Funders                   49:35-51
NPR E seg              51-55
Pitch 4                     55-01
       
FOR STATIONS THAT DO TIME SHIFT

NPR news            01-04
Station news         04-06
Pitch 1                   06-12
NPR A Seg            12-23:30
Pitch 2                   23:30-30
NPR B Seg            30-37:10
Pitch 3                    37:10-43
NPR C/D segs        43-54:30
Pitch 4                    54:30-01