Like a debutante at the cotillion, the revised NPR.org has taken its bows and lots of people are applauding. The proud parents are also bragging about it.Update: NPR's Vivian Schiller talks to Newsweek about the makeover.
NPR President & CEO Vivian Schiller told The New York Times:
“We are a news content organization, not just a radio organization.” Schiller, who previously was the digital diva for the Times, also said the site will transition “from being a companion to radio to being a news destination in its own right.”
The retooled NPR.org is also meant to fill in between the programming tent poles of Morning Edition and All Things Considered.
Kinsey Wilson, senior vice president and general manager of NPR Digital Media, said in the Times that the site will include more written reports and photographs because, "We think the midday experience is much more text-driven."
One thing you won't see on the new-look NPR.org: more video. Schiller said she and Wilson are not convinced NPR ought to be "... heavily invested in video."
Fast Company weighs in on the Website revision.
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1 comments:
that's not really true - there's video on the site. There's just not a major expansion of it.
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